What Shopify data does Simple Chat use?
Six kinds of store data, plus analytics: the product catalog, orders, customer information, blog articles, store policies, and theme settings, with Shopify analytics used for revenue reporting. All access follows Shopify's permission model, and the data is used solely for providing customer support through your store.
Content that grounds answers
The product catalog supplies titles, variants, availability, and product-page context for shopping and support questions. Published blog articles give the AI material to reference when customers ask about topics you've covered. Store policies (shipping, returns, privacy, and the rest) are synced so policy answers match the actual pages. Theme settings provide context for how the widget and storefront experience are presented. The point of syncing all this is that the assistant has real material to draw on instead of inventing generic store facts.
Orders and customers
When a question depends on a specific purchase or person, Simple Chat uses order and customer data within the scopes you've granted: lookup, status, and fulfillment-related support alongside the enabled tools, plus identity and contact context tied to the conversation and order history. If an answer would require an action or integration your setup doesn't support, the AI escalates instead of guessing.
Analytics and permissions
Shopify analytics supports revenue reporting in the merchant experience, under the same permission model as catalog and order access. Nothing is read beyond what you approve at install and in Shopify Admin, and the data isn't sold or repurposed for unrelated use. Review the requested scopes at install, and again in Shopify's app access settings whenever you audit what Simple Chat can read.
Changelog releases
This topic appears in the following release notes:
- More reliable chat nudges and storefront chat
- Setup focuses FAQ suggestions on store policies
- Faster social replies and better store search
- Smoother order updates and safer AI
- Safer multi-store inventory answers
- Chargeback drafts and safer order tools
- More reliable ShipHero orders and honest unavailable-product replies
- Clear AI identity when customers ask
- Clearer Slack summaries, gift card lookup, and shopper habits
- Chargeback tracking and a more reliable cart
- Merchant chat and lasting customer memory
- Cleaner Inbox and Smarter Email Workflows
- Billing and conversation improvements
- Better Scheduling, Data Quality, and Speed
- More reliable storefront sync