Do I need to write any code?

No. Simple Chat is entirely no-code. You configure the AI's behavior by writing instructions in plain English. There are no flows, scripts, or programming required. Just describe how you want your support to work.

The app is built so merchants and support leads can manage day-to-day configuration from the Shopify admin without opening a codebase or hiring a developer for routine changes.

How configuration works

Instead of building decision trees or writing application code, you tell the assistant what matters: tone, policies, when to escalate, and which tools it may use for order lookups, forms, cart actions, and similar workflows.

FAQs and merchant instructions complement synced Shopify data. Together they shape how the assistant explains your products, policies, and exceptions.

What you control without code

• Merchant instructions in plain English
• FAQs and policy-oriented guidance
• Enabling or disabling tools for specific workflows
• Reviewing conversations and taking over from the dashboard

When technical work might still appear

Running and configuring Simple Chat itself does not require code. If you want deeper storefront styling beyond standard theme settings, that may involve your theme—but that is separate from setting up the support assistant, tools, and inbox workflows inside the app.