What is Simple Chat?
Simple Chat answers customer questions for Shopify stores, over chat and email, using what your store already knows: products, variants, availability, orders, policies, blog articles, FAQs, custom data, and the instructions you write.
It focuses on the questions Shopify shoppers actually ask. Sizing and variants. Whether something's in stock. Where an order is. What the return policy says. When one of those comes in, the assistant answers from your synced catalog and store content instead of producing a vague guess.
More than answers
Depending on your configuration, Simple Chat can also look up order and fulfillment details, collect structured information through forms, watch conversations that need follow-up, and escalate to staff when a decision needs a human. That mix of self-service and controlled handoff is the point, not the chat bubble on your theme.
You configure it in plain English
No decision trees. You describe tone, priorities, and when your team should step in. When your catalog, promotions, or policies change, you edit instructions and FAQs rather than rebuilding a flowchart.
One inbox for chat and email
Customers reach you through the storefront widget and, if you enable it, by email. Both land in the same inbox, so your staff sees one conversation history instead of copying order numbers between disconnected tools.
Changelog releases
This topic appears in the following release notes: